The name of the brand "non-regular™" means "one who is not a regular".  

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non-regular™ is an eccentric fashion brand that aims to reflect on the current cultural climate in all kinds of different directions including the past, the present and the future.

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Every piece has a sense of uniqueness thanks to our unconventional approaches to design.

 

Our collections aim to satisfy the customers who appreciate the value of being different and who are braver. Our products have the quality of standing out in each and every category.

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non-regular™ is founded in 2020 by the designer Ata Baykara.

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We are a fashion brand that does not follow the usual rules.